Marcia Danzeisen is senior vice president of Global Marketing and Communications at FIS. In this role, Danzeisen reports directly to the chief operating officer. She is responsible for strategically planning and coordinating all branding, advertising, media relations, special events, internal and external communications and other marketing-related activities for FIS.

Danzeisen’s financial services experience spans consumer banking, automotive finance and mortgage, including more than 15 years of experience directing the corporate marketing and communications functions for large global financial institutions, including Chase and Bank of America, as well as high-tech leaders Xerox and IBM.

Prior to FIS, she built the retail and affinity lending distribution channels as senior vice president and associate director at Macquarie Mortgages USA, where she also managed all aspects of marketing, sales support and product development. Danzeisen employs a “marketing-by-the-numbers” philosophy where ROI drives the strategy. She is known for her ability to identify and attract key talent, for building teams that are focused on and accountable for marketing-driven revenue, and for instilling a culture of employee commitment through corporate communications initiatives.